Monday, August 26, 2013

Awesome Firepit Swingset

I  read the title and raised an eyebrow.  It sounds like a terrible idea.  Swings tend to be dangerous by themselves.  Adding fire anywhere near a swing just sounds awful.  However, if you actually look at the design it's very attractive and interesting.  I can see where this would be a welcome addition particularly in the cooler months.  I almost wonder if the dangerous sounding title was intentional.  Most people are more apt to be interested in that which elicits an emotional response.  It doesn't matter if that reaction is positive or negative.  People in general are drawn to it.  These emotionally loaded titles are what they're drawn to, what they'll read and what they'll share with others.  On some level whether it's shocking, surprising, makes them smile or laugh, makes them angry, makes them think or makes them curious, it changes the way they look at things if only for a moment.  Most people are compelled to share their feelings whether or not they're aware of them.  Intentional or accidental it's a great marketing tactic.  Many people read this admittedly wonderful article just out of curiosity.   
Awesome Firepit Swingset

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